Over 2,000 International Cosmetics Brands will make their Debut in Thailand during Beyond Beauty ASEAN Bangkok 2017, September 21 - 23
Aug 31, 2017

Leading international exhibition organiser INFORMA has joint forces with IMPACT--the largest venue in Thailand for the fourth year to bring back a fresh new and record-breaking edition of Beyond Beauty ASEAN-Bangkok (“BBAB”) from September 21 to 23 at Challenger 3, IMPACT Exhibition & Convention Center.

Supported by the Federation of Thai Industries, Thailand Convention & Exhibition Bureau, BBAB has truly grown into an outstanding platform for beauty industry players from the entire product chain.The 3-day trade show will act as a regional gateway for industry players who want to expand in the booming South East ASEAN market representing a population of 600 million and a market size over US$ 14 billion.

Launching “BBAB SUPPLY CHAIN” to Focus on “Made in Thai”
Among ASEAN countries, Thailand is the no.1 OEM cosmetics manufacturer for international brands. Thai OEM cosmetics manufacturers are now capable of producing premium quality products. So for the 1st time, Beyond Beauty ASEAN Bangkok is introducing a dedicated “Supply Chain” sector to serve the Thailand OEM manufacturers with two key concepts in packaging: Trend and Supplier Matchmaking.We have gathered a group of 160 exhibitors from China, Taiwan in the supply chain sector providing comprehensive services from raw material, machinery to packaging.

“On the global stage, Thailand is ranked as the 17th most important manufacturer and exporter of cosmetics and number one in ASEAN. 60% of ASEAN health and beauty business belongs to the Thai market, valued at 1.68 billion Baht. Thailand market is really welcoming international brands, we have very strong and steadily growing consumption here. In the meantime, Thai brands are ready to be led by more modern and trendy concept to reach the world-class level.”

Mrs. Ketmanee Lertkitcha, Deputy Secretary – General and Chair of Cosmetics Industry Group,
The Federation of Thai Industries “This year TCEB announced the Third edition of the ASEAN Rising Trade Show, aimed at reinforcing Thailand position as an excellence exhibition platform for ASEAN, and connecting stakeholders with Southeast Asia's business success. BBAB was selected to promote in the campaign in category of healthcare and wellness sector. This is an accreditation to BBAB that has proven and demonstrated
itself in terms of its strength in growth, as well as its strong contribution to the growth of the trade fair industry.” Mr. Jaruwan Suwannasat– Director, Exhibition and Event,Thailand Convention & Exhibition Bureau

More than 650 companies will exhibit over 2,000 brands in 2017 composed of 45% from local Thailand market and 55% International brands. Exhibitors will have the chance of meeting 20,000+ trade visitors, 250+ hosted VIP buyers and be part of 2,000 matchmaking meetings. National pavilions, including Spain, Germany, Poland, France, Malaysia, Singapore, Indonesia, Japan, Korea, Thailand, Taiwan and China will continue to bring over qualified brands, products, technology and innovations to ASEAN market.

250 VIP buyers coming from Singapore, Malaysia, Philippines, Thailand and other countries in the ASEAN region are mainly importers and distributors specializing in bringing international brands into the ASEAN beauty market.A program of 2000+ B2B match making meetings have arranged already based on the exhibitors’ profile and buyers’ interest. Two online systems are integrated with enough information to fully support all exhibitors’ business.

The expo has a very fruitful program of conferences and activities both for all trader visitors and the public. It is a platform to meet potential business partners, to earn knowledge from industry experts and to embrace, experience& discover the latest women's make-up, hair, skin care and men’s grooming fresh trends.

Onsite Activities:
1st ASEAN Spa & Wellness Conference & Workshop (September 22)
3rd Beyond Beauty Trends Conference (September 21)
1st Beyond Beauty Innovative Retail Management Conference (September 21-22)
Beyond Beauty Permanent Makeup Competition 2017 (September 21-23)
Special Fragrance Experience (September 21-23)
Beauty box charity sales with Ma Belle (September 21-23)
Beauty technology incubator zone(September 21-23)

Save the date:
Beyond Beauty ASEAN Bangkok 2017, Bangkok, September 21-23

IMPACT Exhibition Management Co., Ltd.
Nirin Ketchaithong
662 833 6338

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